About Us

Overview

Discover the best of Japanese wellness with premium organic matcha. Our matcha lifestyle brand offers the world’s only International Matcha Adviser certification, blending heritage with sophistication.

Brand Introduction – IKIGAI MATCHA

IKIGAI MATCHA is a Japanese lifestyle brand centered on premium organic matcha. Using rare, high-quality organic matcha, we aim to increase the number of people who are truly healthy in body and mind, and who can find joy in their everyday lives. By taking a fresh approach to Japanese tradition, we offer personalized lifestyle experiences tailored to each individual’s needs.

“Healthy body, healthy mind. Delivering happiness.”
Hello, my name is Misato Wheeler. My journey with matcha began when I was diagnosed with gestational diabetes, which prompted me to seriously consider my own health for the first time. I discovered matcha’s remarkable nutritional benefits and its ability to support immunity, and I am passionate about sharing its wellness properties with others.

In today’s world, where people receive both good and bad information easily through social media, I hope that everyone can find their own sense of happiness—whether holding their child or imagining the future of their children. This desire inspired our brand to embrace the concept of “IKIGAI”, the Japanese philosophy of “a reason for being,” which is widely appreciated abroad as a meaningful way to live.

By blending Japan’s timeless traditions with modern approaches, IKIGAI MATCHA offers experiences that nurture both body and mind. Our mission is to provide moments of wellness and happiness that resonate deeply with every individual.

That is the vision and heart of IKIGAI MATCHA.